News & Events

  • Sales Professional: Villa St. Benedict

    Villa St. Benedict, a vibrant Retirement Community located in the Chicago suburb of Lisle, IL  is seeking an experienced, full time sales professional with exceptional phone, presentation & consultative/relationship selling techniques, to join our established Sales Team. The ideal candidate will...
  • Hamlyn Senior Marketing Expands Client Support

    Hamlyn Senior Marketing has announced new hires and expanded responsibilities to better serve existing clients and meet the needs of an expanding market. “In the past year, we’ve hired an Account Manager, Executive Director of Strategic Planning and a Marketing Manager,“...
  • Bring on the Blast

    Email Marketing Has Proven to be a Cost Effective Marketing Tool Hamlyn Senior Marketing has found much success after implementing email marketing as an integral part of marketing strategy for their clients. Email marketing has not only increased traffic to our...
  • Resident Recruitment Program Creates 600 New Leads

    Nothing is more productive than a lead referred by a resident. These leads cost little or nothing to generate and close at five times the rate of other leads. At Paradise Valley Estates, a California retirement community specifically for retired military...
  • Hamlyn’s 2012 Senior Living Sales & Marketing Forecast

    Sophisticated Sales Practices Are Essential for an Increasingly Hesitant Prospect Throughout 2011, the media continued to focus on the ups and downs of the stock market, potential federal budget changes that could impact Medicare, healthcare reform and the real estate market,...
  • The Follow-Up That Works

    Follow-Up Phone Calls They strike fear into the hearts of giants. Most salespeople avoid them or blast through them as quickly as possible to check off their daily goals. This can result in the loss of many potential sales. Hamlyn Senior...
  • Hamlyn’s 2013 Marketing Metrics

    Industry Benchmarks for 2013 Hamlyn’s 2013 Marketing Metrics benchmarks for the senior living industry gauge performance and drive planning. They reflect the real world of sales and marketing that we’ve tracked and compiled over the past year. These up-to-date benchmarks illustrate...
  • Persistent Vacancies Filled in Record Time

    99% Occupancy Achieved & Sustained throughout Economic Downturn During the past 4 years of worldwide economic upheaval, Moravian Village of Bethlehem reached and sustained goals thought unattainable in this climate. In partnership with Hamlyn Senior Marketing, Moravian Village grew and continues...
  • Hamlyn’s 2012 Marketing Metrics

    Industry Benchmarks for 2012 The best way to plan for the future is by measuring the past. Hamlyn’s 2012 Marketing Metrics benchmarks for the senior living industry gauged performance and drove planning. To download Hamlyn’s Marketing Measurement Tools for important benchmarks...
  • How to Hire the Best Salespeople

    Questions to Ask and What to Look For A few salespeople exceed goals time after time while many do not. What separates the elite from the rest? And how can you identify these differences – some not apparent on the surface...