Recent Posts by Hamlyn Marketing

After a decline, instatement of best practices for Moravian Village’s independent living raised and stabilized occupancy at 97%-99% as other communities struggled during the economic downturn. ...

A selectively targeted offering that cost Villa St. Benedict $1,400 returned $789,730 in just 90 days. ...

“I’m important here!” This is what a happy resident told us in a focus group at Westchester Meadows in Valhalla, NY. After feeling more and more out of touch with the people in her home neighborhood, she visited our client’s community....

100% Increase in Move-Ins and Stabilized Occupancy in Under Six Months: Here’s How One Community Made It Happen Carolina Meadows is an established CCRC with everything going for it: a terrific local and national reputation, a beautiful campus, happy...

Black Friday is an inspirational day for shoppers. Some get up before the sun rises to scramble for the best deals and discounts, while others thoughtfully shop from the comfort of their homes. For senior living sales teams, Black Friday...

Have you ever received an email that made you say, “I have no idea what he is talking about,” or “I can’t believe she put that in print!” Or…have you ever received a response to one of your emails...

Stop by booth 1914 at The LeadingAge Annual Conference Enter to win Hamlyn Call Support, and get your copies of the 2014 Hamlyn Marketing Metrics and our 2014 Senior Living Sales & Marketing Forecast!   Check out our presentations: Earned Media:...

As a fellow senior living colleague, we are alerting you about an upcoming Frontline/ProPublica exposé titled “Life and Death in Assisted Living.” It is scheduled to air on Tuesday, July 30 at 10:00pm on PBS. Nearly 4.6 million people...

Imagine investing only $1,400 and getting a return of $790,700. Sounds impossible, doesn’t it? But it’s not. We saw it happen, and we had a lot to do with making it so. At Hamlyn, we offer a unique service...

Media advertising and direct mail are terrific ways to communicate with your prospective residents and their families. However, no printed word can replace the power of an engaging, two-way conversation…voice to voice. Ask yourself these important questions. Are you...